Chris Furlow

Chris Furlow
TBA President & CEO

People make the difference

Company CultureWe live in an age seemingly dominated by technology. The use of handheld devices, apps and tap payments have become routine. Customer expectations continue to evolve. Access and convenience are key elements of the banking experience. 

TBA is proud to support bank innovation through programs like our MAGNET facilitator to ensure community banks remain competitive and meet customer needs — but technology is only part of the equation for success. At the heart of what makes Texas banks special is our people who make a difference in the bank and in the community.

This is why TBA invests more in university banking programs than any state banking association in the United States. Our Texas banking programs are the best in the nation and, with your help, we will continue to make meaningful program and scholarship contributions to grow the bank talent pipeline for years to come. 

Further, TBA is committed to supporting HR professionals at your bank. A well-designed human resource strategy is essential for attracting and retaining top talent, fostering a positive work culture and ultimately driving operational success that serves your customers and the community. 

That’s why this edition of Texas Banking is focused on the HR function. We offer HR resources throughout the year — including peer-to-peer huddles where bank HR leaders can discuss common challenges and share ideas and solutions. 

At TBA, we are blessed to have Sarah Maldonado leading our HR efforts. Not only does she support TBA’s internal HR efforts, but Sarah also oversees our heralded Management Development Program (MDP) that provides leadership skills for rising Texas community bank leaders. Reach out to Sarah at [email protected] to learn more about these programs and other TBA resources to support a healthy and effective workforce.

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