2025 SBA Communicators Conference - Austin!
When
Where
***Exclusively for State Bankers Association Communicators***
Welcome Y’all!
Howdy, fellow communicators!
We can’t wait to host you this summer for the SBA fan favorite, at this most anticipated gathering of SBA colleagues and counterparts from across the country.
Be sure to create an account to register and book your room—it helps us wrangle an accurate headcount and make sure everything runs smoother than a West Texas drawl.
Questions? Trouble registering? Holler at Carlos@texasbankers.com and we’ll get you squared away.
See y’all real soon! 🌟
What to Do in Austin Visitor Guide Link: Austin Guide | Visit Austin, TX
Itinerary (tentative)
6 – 8 PM CT
Welcome Reception
Stephen F. Austin Hotel
8 – 9 AM CT
Breakfast
9 AM
Customer and Employee Experience Metrics Banks Need
10 AM
Using AI in Communications and Marketing
10:45 AM
Print as Trust Currency: Building Credibility in a Digital Age
11:30 AM
Capitol Tour
Noon
Lunch
Catered by THE Terry Blacks
1 PM
Best Practices for Non-Profit Websites
Perfect if you’re thinking of planning a redesign—covers timeline expectations, choosing a CMS, working with IT, and aligning marketing goals with operational needs.
2 PM
Hot Topics: Peer-Guided Problem-Solving Segment
Group Breakout.
3 PM
Political Communication – Creating Advocacy’s Bedrock
4 PM
Emerging Leaders Segment
Speaker Panel
5 PM
End of Sessions for The Day
6:30 PM
Load Bus for Entertainment & Dinner
9 PM
Load Bus to Return to Hotel
8 – 9 AM
Breakfast
9 AM
Community Bank Innovation Magnet: Creating Big Bank Technology for All Banks
10 AM
Show & Share
11:30 AM
Event Concludes
