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Vendor Opportunities

Texas Bankers Association offers many opportunities to get your company’s name and its representatives in front of our bankers. Join TBA as an Associate Member and receive substantial member discounts in addition to various other benefits.

Download the Media Guide
Three issues of Texas Banking Magazines

Texas Banking Magazine

Connect with nearly 6,200 readers monthly! The Texas Bankers Association represents 95 percent of Texas banking institutions of all asset and deposit sizes. Members include small and large institutions holding state and national charters, thrift charters and non-Texas charters. Don’t miss out on reaching your next customer!

Print, website and email advertising opportunities are available.

To advertise in TEXAS BANKING, please email ads@texasbankers.com or call 800- 462-7295.

Rates, mechanical requirements and editorial calendar are available in our Texas Banking Media Guide.
Screenshot of a TBA website with a space reserved for a text ad

Texas Bankers Website – www.texasbankers.com

Introducing enhanced advertising and partnership opportunities seamlessly integrated into our new platforms:

TBA Home Page:
Prominent, embedded placement gives you maximum exposure with key banking demographics.

TBA Resources Web Page:
Placement embedded within one of the most visited pages that bankers need.

TBA Events Web Page:
Embedded advertising in front of bankers seeking education opportunities to advance their careers at every level.

TBA Website Advertising Specs
A weekly email newsletter with space available for an ad banners

Emails

Texas Banking Weekly Email Newsletter:
Embedded banners in one of the most read and anticipated news briefs in the Texas banking industry.
•  ~8,000 bankers per email
•  ~99% delivery rate
•  Weekly News: ~20% Engagement Rate 

CEO Report Weekly Email Newsletter:
•  CEO Report: ~40% Engagement Rate
Example of a social media add prepared by Texas Bankers Association

Direct Event Advertising

Direct Event Email Marketing:
Get your message or product in front of potential clients before the event.
•  Minimum of three (3) opportunities to be included in our event marketing emails to banking professionals segmented by scope of work.
•  Limited to one advertiser per email/social media campaign.
•  Banner ad required one week prior to the insertion date.

Direct Event Social Media Marketing:
Advertiser’s logo placed on the social media promotional card.
•  Minimum of three (3) opportunities to be included in our event social media run.
•  Limited to one advertiser per email/social media campaign.
•  Company logo required one week prior to the insertion date.
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Sponsorships

TBA offers many educational conferences annually with a focus on specific areas of business within a financial institution. Bankers from across the state come to these events to obtain the most current information in:

Technology
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Ag Lending
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Women in Banking
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Financial Literacy Summit
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Accounting/Regulations
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HR & Operations
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Security & Risk Management
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